In India, Donkeys are now catching eyes, generations after their hard labor and its name synonymous with verbal abuse, the animal is now gaining importance. We have a valid reason behind our saying, on the contemporary, their milk products recently became an attraction in the ‘Women of India Organic Festival’ in Chandigarh.
It was the sixth edition of the festival and the products based out of animal’s milk became a superhit right away. The exhibition was powered by Ministry of Women and Child Development.
The Delhi-based startup ‘Organiko’ which deals in donkey’s milk products was in demand at the exhibition, as their stall was rushed-in by the customers who wanted a sight and were curious to own a soap made up of the donkey’s milk. A100-gram soap cost around 500 rupees.
The founder of ‘Organiko’, Pooja Kaul, said the pilot project for making these soaps was started at Solapur in Maharashtra in 2017. Rishabh, the co-founder of ‘Organiko’, said donkey’s milk consists of many medicinal properties. It has anti-aging, anti-wrinkle properties and protects from bacterial infections.
He said donkey’s milk is one of the costliest milk at 2,000 rupees per liter. “Donkey’s milk commands a premium price because it has medicinal properties and one donkey gives maximum one liter of milk a day,” he said. ‘Organiko’, which was founded in April 2018, collaborated with 10 families who own 25 donkeys in Ghaziabad to manufacture these soaps, Rishabh said.
“The demand for our products is maximized in southern states like Tamil Nadu and Karnataka where people are much aware of the benefits of donkey milk,” he said, adding that they are selling these soaps through outlets in Jaipur and Delhi. “We will soon come out with a face wash and a moisturizer made with donkey milk,” he said.
Expressing her happiness over the response to the festival, Union Minister Maneka Gandhi said the participants from several states managed to sell most of their products.